# Marketing Public Sector Services, Vol. 1

By **Jennifer Bean**

- ISBN-13: 9781899448777
- Series: [Essential Skills For The Public Sector](https://mybookbandits.com/series/essential-skills-for-the-public-sector)
- Publisher: HB Publications
- Format: Paperback
- Pages: 133
- Published: 1 Jan 2012

## About this book

Marketing Public Sector Services is one of a series of books entitled Essential Skills for the Public Sector. It sets out the fundamental principles of marketing and applies them to a public sector context. The content includes the marketing mix, how to develop a marketing plan, market research techniques and examples

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