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After Hype, front cover

After Hype

byNeil Pollock

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Format
Paperback
Published
2026
Publisher
Cambridge University Press

About this book

The story

After Hype, Volume 1, is a scholarly examination published by Cambridge University Press. Written by Neil Pollock, this work provides a critical analysis of the gap between technological expectations and practical reality. The text focuses on the systemic drivers of industry trends and the subsequent correction that occurs when initial excitement fades.

This academic volume functions as a guide for understanding the lifecycle of innovation. By analyzing the patterns of technological adoption, After Hype, Volume 1, offers a structured perspective on how sustainable growth differs from temporary trends. It serves as a rigorous resource for readers interested in technology, economics, and organizational development.

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